Learning from experts at Business Live!

In February a group of Year 7 and Year 9 students travelled to Disneyland Paris to meet representatives from some of the UK and Europe’s biggest companies.

Business Live is a conference that takes place in Disneyland Paris annually and hosts a range of speakers whose aim it is to discuss their business, giving the students an insight into the problems faced by companies and how they solve them. Once again Freebrough Academy had the youngest group of delegates but this did not stop them from showing their business knowledge and enthusiasm for entrepreneurship.

This year the conference was host to Joe McEwan from Innocent, Clare Dickens from The Walt Disney Company and Chas Howes from Superdry. The three speakers discussed topics such as marketing, communication, finance, target markets and much more. The students really enjoyed the speakers, particularly Joe from Innocent who really does represent the brand well and is always a funny listen.

At the end of the conference students are asked to volunteer questions to the speakers and with their daring greatly attitude our students had their hands up first. One student even managed to win a Superdry goody bag for answering a question from Chas correctly.

The students also had the chance to spend time in the Disney Parks and despite a series of ride breakdowns and bad weather, they were resilient and managed to have fun. They may have just spent a little bit more on shopping than planned!

All students represented our Academy and our daring greatly ethos excellently and showed pride in everything they did throughout the trip.

We will be running this trip again next year and hope to see even more students attend.